Mt. SAC Important Message

New Numbers, Same Classes! Some of our most important general education classes have new course numbers and names effective this Fall. Don't miss your GE requirements and read your Mountie email for more information!

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Student Learning Outcomes

Course Name: Advertising and Promotion
Course Number: BUSS 33
Outcomes:
  • I am able to differentiate between the various media available to promote sales
  • I am able to identify sources of information needed for research, planning and evaluating the promotion mix
  • I am able to compare and contrast the effectiveness of promotional campaigns