ARTC 200  Web Design

3 Units (Degree Applicable, CSU)

Prerequisite: ARTC 100 and ARTD 20

Design, usability, production and marketing of web sites using contemporary development methods including HTML 5 and CSS 3.

• • Lecture Topical Outline
    - Internet technology overview and history
    - Networks and protocols
    - Browsers
    - Purpose of design: attraction, organization, and communication
    - Principles and elements of design
    - Gestalt Theory of Design
    - Web design theory and concepts
    - Web graphic production and file types
    - HTML 5
    - Formatting content using CSS 3
    - Client/designer relationship
    - Proposals
    - Project management
    - Production methods
    - Working with vendors
    - Pricing
    - Copyright law
    - Business development
    - Website marketing
    - Search engine optimization
    - Social media
    - Final exam
  • Lab Topical Outline
    - Using Adobe Photoshop: creating web design prototypes
    - Using Adobe Photoshop: slicing images
    - Using Adobe Dreamweaver: overview, workspace, site definition
    - Using Adobe Dreamweaver: tables
    - Using Adobe Dreamweaver: CSS and DIVs
    - Using Adobe Dreamweaver: forms and validation sprys
    - Using Adobe Dreamweaver: multimedia and embedded video
    - Setting up hosting
    - Performing site management
  • Course Measurable Objectives
    Provide a minimum of five (5) course measurable objectives:
    1. Produce HTML 5 slideshows and banner ads for use in web pages.
    2. Compare and contrast the benefits of different graphic file types for use in web pages.
    3. Correctly code a simple webpage in a text editor using HTML 5.
    4. Design effective web site prototypes.
    5. Produce effective and functional web sites.
    6. Present original web site design projects, explaining and defending the successful usage of learned skills and concepts.
    7. Critique web site design projects based on learned skills and concepts.