CONTENT Requirements:

• Headline
• Who, What, Where, When, and Why.
• Be very concise, every character counts. Less text is better.

FOOTER Requirements:

• Provide text for insertion into template
• Shortest URL possible to find more information.
  •  Should be available on the home page of the Ad/Event.
  • Example: www.mtsac.edu/sample
  • Tiny URLs are not recommended
• Date or Time or Contact phone if applicable
• Location if applicable

DESIGN Requirements:

• JPEG or Transparent PNG files are okay.
• WCAG 2.0 contrast minimums should be considered, higher contrast recommended.
• Color Contrast should be at a minimum of 4.5:1 (Level AA) to meet WCAG 2.0 requirements. 
• Two helpful contrast checkers. 
  https://webaim.org/resources/contrastchecker/
  https://developer.paciellogroup.com/resources/contrastanalyser/
• Black text is not recommended as bulbs are not illuminated and difficult to read in daylight. Light text on dark background is preferred.
• Font Size needs to be at minimum 16 points (greater than 18pt Recommended)
• Video is currently prohibited for public facing marquees like the corner marquee.
• Images should be exported as the highest quality available.


COLLEGE Style Guide:

• Mt. SAC Logo  should not appear on slides more than once. 
• No logos of other organizations without permission of Mt. SAC Board of Trustees or Marketing. 
•   

LAYEREDTemplates:

We encourage everyone to use the provided templates within Carousel. Requests can be made to via the Design Request Form for any specific needs. If you must create your own slides, please use these templates as they maintain the borders and branding. Consistency of branding is important. Questions are always welcome, contact Jeffrey George. 

• Carousel Slides, Photoshop Layers
• Mask (or skin) with Mt. SAC Logo
• Mask (or skin) without Mt. SAC Logo

• • Carousel "Corner Marquee"

    Carousel “Corner Marquee” Template:

    • Go to Marketing/shared/TEMPLATES
    • CornerMarquee-380x209px.psd
    • CornerMarquee-Reference.jpg 
    • 160px x 160px
    • 380px x 160px 
    • 380px x 209px (should be used as rarely as possible) 
  • Carousel "Digital Building Signs"

    Carousel “Digital Building Signs” Template: 

    • Go to Marketing/shared/TEMPLATES
    • Carousel-HD-Marquee.psd
    • Carousel is unable to determine the amount of text in graphics
      When using artwork instead of the Carousel Templates, always change "Let the system decide on dwell time?" to "No". Select about 12-14 seconds.