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Social Media Marketing Noncredit
View Catalog Details
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Career Outlook Social Media Marketing Noncredit

Certificate of Completion
#42849

This introductory certificate exposes students to the marketing world and the role of social media marketing. Students become familiar with careers in marketing, as well as the latest trends in this fast changing field. This certificate may aid the student’s search for an entry-level job in marketing. The Social Media Marketing certificate will introduce students to basic social media marketing concepts, strategies, and techniques in a global online marketplace. An introduction into the creation, execution, transmission, and evaluation of social media and social networks concerned with the advertising and promotion of products and services. Students will have gained basic academic and practical world knowledge, skills, and experience in an ever-changing and diverse marketing environment. 

Program Learning Outcomes

  • Students will develop a basic knowledge of social media marketing terminology.
  • Students will be able to apply social media marketing strategies and techniques used in the marketing of products and services.
  • Students will explain social media marketing considerations in a diverse online marketplace.

Review Student Learning Outcomes (SLOs) for this program.

Required Courses

Industry StatisticsJob Titles & Salaries
Select a related job title below to view demand & salary information
    • Web Developers

      Web Developers

      SOC Career Code: 15-1254.00

      Develop and implement websites, web applications, application databases, and interactive web interfaces. Evaluate code to ensure that it is properly structured, meets industry standards, and is compatible with browsers and devices. Optimize website performance, scalability, and server-side code and processes. May develop website infrastructure and integrate websites with other computer applications.

      Typical Hourly Salary
      $32.83

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $107,228.48
      Annual Job Openings
      906

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Web and Digital Interface Designers

      Web and Digital Interface Designers

      SOC Career Code: 15-1255.00

      Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.

      Typical Hourly Salary
      $39.03

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $123,632.85
      Annual Job Openings
      2,245

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Art Directors

      Art Directors

      SOC Career Code: 27-1011.00

      Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

      Typical Hourly Salary
      $35.41

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $102,138.54
      Annual Job Openings
      1,676

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Special Effects Artists and Animators

      Special Effects Artists and Animators

      SOC Career Code: 27-1014.00

      Create special effects or animations using film, video, computers, or other electronic tools and media for use in products, such as computer games, movies, music videos, and commercials.

      Typical Hourly Salary
      $34.62

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $100,496.93
      Annual Job Openings
      1,027

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Graphic Designers

      Graphic Designers

      SOC Career Code: 27-1024.00

      Design or create graphics to meet specific commercial or promotional needs, such as packaging, displays, or logos. May use a variety of mediums to achieve artistic or decorative effects.

      Typical Hourly Salary
      $23.01

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $68,751.41
      Annual Job Openings
      3,308

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Producers and Directors

      Producers and Directors

      SOC Career Code: 27-2012.00

      Produce or direct stage, television, radio, video, or film productions for entertainment, information, or instruction. Responsible for creative decisions, such as interpretation of script, choice of actors or guests, set design, sound, special effects, and choreography.

      Typical Hourly Salary
      $33.33

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $110,355.71
      Annual Job Openings
      3,610

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Photographers

      Photographers

      SOC Career Code: 27-4021.00

      Photograph people, landscapes, merchandise, or other subjects. May use lighting equipment to enhance a subject's appearance. May use editing software to produce finished images and prints. Includes commercial and industrial photographers, scientific photographers, and photojournalists.

      Typical Hourly Salary
      $15.49

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $57,006.18
      Annual Job Openings
      2,208

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Film and Video Editors

      Film and Video Editors

      SOC Career Code: 27-4032.00

      Edit moving images on film, video, or other media. May work with a producer or director to organize images for final production. May edit or synchronize soundtracks with images.

      Typical Hourly Salary
      $25.46

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $75,736.37
      Annual Job Openings
      1,222

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Desktop Publishers

      Desktop Publishers

      SOC Career Code: 43-9031.00

      Format typescript and graphic elements using computer software to produce publication-ready material.

      Typical Hourly Salary
      $21.79

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $61,656.41
      Annual Job Openings
      62

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Prepress Technicians and Workers

      Prepress Technicians and Workers

      SOC Career Code: 51-5111.00

      Format and proof text and images submitted by designers and clients into finished pages that can be printed. Includes digital and photo typesetting. May produce printing plates.

      Typical Hourly Salary
      $20.96

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $49,857.60
      Annual Job Openings
      265

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Photographic Process Workers and Processing Machine Operators

      Photographic Process Workers and Processing Machine Operators

      SOC Career Code: 51-9151.00

      Perform work involved in developing and processing photographic images from film or digital media. May perform precision tasks such as editing photographic negatives and prints.

      Typical Hourly Salary
      $16.34

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $49,066.58
      Annual Job Openings
      181

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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