Radio-Television

Student Learning Outcomes

Course Number Course Outcome
R-TV 11BAdvanced Radio Production^ Accurately perform quality control on a recording master. ^ Apply terminology related to a Pro Tools recording environment. ^ Demonstrate mastery of recording studio techniques. ^ Evaluate multiple elements of sound, analyze digital audio. ^ Exhibit the skills of a professional, radio production facility engineer or producer. ^ Perform all aspects of recording studio procedures.
R-TV 19BAdvanced Television Production^ Act as crew on a remote production shoot. ^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Edit programs using industry standard nonlinear editing software. ^ Record and mix sound to a professional standard. ^ Set up lighting instruments for both interiors and exteriors to a professional standard. ^ Write narrative scripts.
R-TV 24American Film History ^ Analyze the artistic construction of key American films. ^ Analyze the impact and reflection of minorities and feminism in American film. ^ Analyze the impact of key films in sociological, economic, political, cultural, artistic and technological contexts. ^ Identify major developments and events in American film history. ^ Identify major developments and events in American film history. ^ Identify major industry figures and their contributions.
R-TV 11ABeginning Radio Production^ Combine voice, music and sound effects in the creation of a radio commercial suitable for airing. ^ Demonstrate proper maintenance of studio equipment. ^ Differentiate various editing effects of voice, sound and music in both tape-based and digital technologies. ^ Explain the components of an interview. ^ Identify equipment needed for operation of a studio. ^ Students will be able to correctly identify and state the use of the major pieces of equipment found in a radio studio. ^ Students will be able to set a proper microphone level suitable to create a broadcast-quality recording.
R-TV 19ABeginning Television Production^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Apply aesthetic principles of lighting, including three-point lighting, lighting quality, and color temperature. ^ Compose shots that convey meaning through choice of composition, lens and camera placement. ^ Evaluate basic sound concepts as they apply to video projects through recording and editing of audio ^ Students exiting RTV 19A will be able to use cameras in both studio and field configurations ^ Use cameras in both studio and field configurations. ^ Use computer editing software to structure relevant moving images and sound into paced sequences that constitute a complete Narrative-form short film. ^ Use visual storytelling fundamentals
R-TV 15Broadcast Business Practices^ Analyze and evaluate entertainment industry contracts. ^ Contrast and compare union contracts with non-union contracts. ^ Evaluate the role of unions in the entertainment industry. ^ Interpret the First Amendment as it applies to electronic media. ^ Outline the process to apply for and protect copyrights and trademarks for intellectual properties. ^ Students will be able to explain various elements of a standard broadcasting industry contract. ^ Students will be able to state the requirements for joining the various broadcast unions.
R-TV 04Broadcast News Field Reporting^ Analyze and research news stories and events. ^ Apply legal and ethical evaluators to news stories and their coverage. ^ Effectively cover events such as breaking news, news conferences and features. ^ Objectively "enterprise" news stories keeping in mind target demographics. ^ Objectively analyze news events for their broadcast value. ^ Properly "advance" news stories. ^ Students will be able to identify a story on their own and create a feature piece on that story suitable for broadcast on one of the college radio stations. ^ Students will be able to research a news story or event in order to discover a minimum of two related stories that could be pursued for broadcast.
R-TV 09Broadcast Sales and Promotion^ Create and explain effective advertising schedules and campaigns applying target demographics and ratings analysis. ^ Develop advertising campaigns directed toward a specific demographic. ^ Evaluate sales figures to determine the effectiveness of campaigns and make recommendations to increase effectiveness of subsequent campaigns. ^ Interact, evaluate, and apply talents of on-air personalities with respect to promotions and contests. ^ Students will be able to identify demographics as they apply to certain radio stations. ^ Students will be able to use demographic data to select an appropriate station for a specific advertiser. ^ Use copywriting techniques when developing commercial campaigns. ^ Utilize market surveys and demographic evaluation in developing station and client promotions.
R-TV 06Broadcast Traffic Reporting^ Deliver traffic reports for a variety of different radio and television formats. ^ Evaluate computer traffic screens and determine which incidents should be included in a particular traffic report. ^ Evaluate the effectiveness of a variety of radio and television traffic reports. ^ Interpret law enforcement codes as they pertain to traffic reporting. ^ Students will be able to translate common law enforcement codes as they pertain to traffic into words. ^ Students will demonstrate that they can perform a concise and informative traffic report. ^ Write a timely, concise, and informative traffic reports for broadcast.
R-TV 96BCampus Radio Station Lab: Disc Jockey and News Anchor/Reporter Skills^ Create and execute or plan and produce live two-hour radio shows.
R-TV 96CCampus Radio Station Lab: Hosting and Management Skills^ Evaluate recorded shows performed by other students and provide a written critique.
R-TV 96ACampus Radio Station Lab: Studio Procedures and Equipment Operations^ Operate the studio console and equipment during a live one-hour broadcast.
R-TV 07ACommercial Voice-Overs^ Determine the who, what, where, when and why of a particular role in a commercial. ^ Effectively analyze a commercial script to determine appropriate voicing technique. ^ Perform a commercial audition. ^ Recognize the differences between varieties of approaches to a commercial script. ^ Students will demonstrate the proper way to perform a level check for a voice-over audition or session. ^ Students will demonstrate the proper way to record a slate for a voice-over audition or session. ^ Take verbal direction on a piece of copy and utilize that direction in the performance of the piece.
R-TV 22Editing for Film and Television^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Edit a music video using fluid space and time techniques. ^ Edit a narrative-form video using continuity editing techniques and cinematic storytelling principles. ^ Export a Deliverable using Codec software appropriate to the target device. ^ Operate professional-standard nonlinear editing computer hardware and software. ^ Synchronize and edit footage from multiple cameras shooting at the same time.
R-TV 31History of Radio DJs^ Evaluate current radio DJs in order to determine their influences and effectiveness ^ Evaluate the influence DJs have had on radio development ^ Explain how the role of the DJ has changed over the years. ^ Identify and evaluate a variety of DJ styles. ^ Identify and explain the various techniques employed by a number of famous DJs to attract and keep audiences. ^ Students will be able to discuss the careers of at least one famous radio DJ. ^ Students will understand the law as it applies to Payola and Plugola.
R-TV 17Internet Radio and Podcasting^ Analyze the connection between traditional radio and Internet radio. ^ Correctly prepare a podcast for transmission. ^ Create and apply Internet radio and podcast programming. ^ Demonstrate an understanding of the development of Internet radio and podcasting. ^ Demonstrate the ability to apply for music and content licensing. ^ Demonstrate the ability to utilize audience principals in gaining listenership. ^ Demonstrate the ability to work within the changing arena of regulation and control of non-traditional radio. ^ Demonstrate the application of streaming audio. ^ Develop interactive strategies between Internet radio and traditional radio. ^ Evaluate tradition radio content for Internet application or podcasting. ^ Students will be able to correctly prepare a podcast for transmission. ^ Students will demonstrate an understanding of the differences between terrestrial and Internet radio.
R-TV 01Intro to Broadcasting^ All RTV program students will have an increased awareness of professionals in the entertainment industry. ^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ Analyze regulations of electronic media. ^ Define commonly-used electronic communication technology. ^ Describe the technical evolution of electronic media. ^ Identify key developments in the history of major U.S. electronic media industries, especially their evolution as social, political, and economic forces in U.S. society. ^ Identify the business structure and revenue streams for each medium. ^ Identify the principal means of economic and political support for different electronic media, and discuss their impact.
R-TV 29Introduction to Audio Production for Film and Television^ Students will be able to separate sound from a 2-minute video clip, re-edit the dialog, music and sound effects of the clip, and recombine it with the video while keeping all dialog and sound effects in sync.
R-TV 28Introduction to Writing for Electronic Media^ Apply technical and aesthetic issues related to writing for the film and electronic media. ^ Create a complete, short fictional narrative ^ Students will demonstrate proficiency in writing in a variety of script formats, including the radio script, two-column video script, film script and sitcom script formats. ^ Use fundamental principles of narrative fiction screenwriting. ^ Use mechanics of clear and concise writing. ^ Write in a variety of script formats, including the radio script, two-column video script, film script and sitcom script formats.
R-TV 14Media Aesthetics^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ Analyze and define the differences in how aesthetic principles can be applied between the mediums of theatrical narratives, television narratives, short narratives, music videos, advertising, and related forms. ^ Analyze and predict the physiological and psychological effects of visual composition, sound design, music and editing upon audience members. ^ Analyze principles of cinematic storytelling through editing, in narrative and nonlinear forms. ^ Assess the development of how aesthetics are used in modern productions as opposed to earlier productions. ^ Conceive and demonstrate principles of visual composition for moving pictures with original compositions of their own. ^ Students exiting RTV 14 will be able to analyze and define the differences in how aesthetic principles can be applied in theatrical narratives, television narratives, short narratives, music videos, advertising, and related forms.
R-TV 02On-Air Personality Development^ Create and demonstrate an on-air newscast. ^ Create and demonstrate an on-air personality for a disc jockey. ^ Demonstrate ability to clearly articulate words. ^ Demonstrate the ability to project words suitable for broadcasting. ^ Demonstrate the ability to regulate pace of speech. ^ Identify the relationship between audience demographics and on-air personality. ^ Perform in a vocal tone suitable for broadcasting. ^ Students will be able to clearly articulate words while on the microphone. ^ Students will be able to demonstrate their ability to perform as a disc jockey during a one-hour show.
R-TV 35Pop Culture in the Media^ Analyze the roles of formulating popular culture in film. ^ Evaluate the impact pop culture has had on radio and television throughout the decades. ^ Explain the role social media. ^ Recognize examples of pop culture in cult films. ^ Trace the transition of an idea from fad to popular culture status in TV or film.
R-TV 32Radio - TV Internet Applications^ Create, add, and manage audio and video content on websites. ^ Describe basic website structure. ^ Develop media plans to reach and maintain audiences through audio and video web content. ^ Evaluate Internet content with respect to its effectiveness and applicability to specific entertainment topics. ^ Identify media opportunities to exploit content and increase traffic to a specific site. ^ Use Internet terminology.
R-TV 10Radio Management and Programming^ Create format clocks incorporating a variety of programming elements such as news, traffic and music. ^ Evaluate and explain the value of an interview topic with respect to the demographics of a specific radio show and/or station. ^ Evaluate the benefits of various programming elements such as news and traffic. ^ Explain basic FCC requirements for keeping a radio station on the air. ^ Identify various programming techniques for a variety of different radio formats. ^ Students will be able to evaluate a station?s performance by utilizing Arbitron ratings data. ^ Students will be able to list the major duties of a program director at a radio station.
R-TV 05Radio-TV Newswriting^ Define and demonstrate adherence to all laws including but not limited to defamation and slander as they pertain to news stories. ^ Demonstrate the ability to select stories and organize them into a newscast appropriate for a variety of demographics. ^ Determine the newsworthiness of a story as it applies to a demographically-specific audience. ^ Follow and research specific stories using the Associated Press Wire Service. ^ Incorporate sound bites from interviews into various types of news stories. ^ Rewrite newswire copy and create stories from facts gleaned from interviews and observation. ^ Select appropriate news stories from the wire service and organize them into a newscast for a demographically-targeted audience. ^ Students will be able to identify news-worthy stories, suitable to a specific demographic from the AP Wire Service for inclusion into their newscasts. ^ Students will be capable of selecting appropriate ?sound bites? from an interview for inclusion into a news story.
R-TV 97BRadio/Entertainment Industry Internship^ Demonstrate consistent professional skills at the internship site per supervisor's standards. ^ Demonstrate improvement of skills previously identified as inadequate by site supervisor and/or course instructor. ^ Effectively participate at the internship site to supervisor's standards. ^ Evaluate performance at internship site and detail methods of improvement. ^ Improve skills as prescribed by internship supervisor's evaluations. ^ Students will be able to identify their role as a broadcaster in their chosen field. ^ Students will complete at least 60 hours per unit of credit of satisfactory work at their internship site.
R-TV 97ARadio/Entertainment Industry Seminar^ Create an effective package to secure an internship that showcases the student's major strengths and skills. ^ Evaluate progress at the internship site with instructor and adjust performance to maximize the experience. ^ Inventory and examine personal and technical skills for use in the workplace. ^ Plan strategies to target and obtain an internship to maximize chances of employment in an area proposed by the student. ^ Research possible internship sites. ^ Students will be able to identify current skills for use in the workplace. ^ Students will be able to identify their role as a broadcaster in their chosen field.
R-TV 99Radio/TV Special Projects^ Students completing their special projects will feel that they have improved their skills in the selected course of study. ^ Students will appreciate the necessity of self motivation and self discipline for the practice of art.
R-TV 23Reality Show Production^ After learning the characteristics of non-fiction programs, students will be able to define how reality shows are different from documentaries. ^ Define how reality shows are different from documentaries. ^ Demonstrate proper B-Roll acquisition. ^ Demonstrate the specialized production techniques needed in reality show production. ^ Design and verbally present a 2-minute pitch for a reality show with visual aids. ^ Set up a Kino Flo and LED lighting kit without assistance to professional standards.
R-TV 21Remote Television Production and Engineering^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Create computer graphics for identification, titling, and credit sequences. ^ Diagram and design remote video recording setups for various situations, including sporting events, theatrical events, community events, and film style shoots. ^ Direct crew in a multicamera shoot. ^ Operate all equipment in remote production truck including special effects generators, computer graphics units, slow-motion controllers, video recorders, audio mixer boards, and video cameras. ^ Set up remote production equipment, including video cameras, power supply, sound recording, and video recording equipment without prompting or other assistance. ^ Use video engineering devices in synchronizing video and audio signals in a remote multicamera setup.
R-TV 03Sportscasting and Reporting^ Analyze sporting events, selecting the pertinent points of the competition that impacted the outcome of the games. ^ Conduct comprehensive interviews and evaluate them with respect to broadcast usage. ^ Create in-progress and final reports on a game within time and length deadlines. ^ Demonstrate effective coordination skills with a collegiate or professional sports team in order to gain access to the necessary areas for a sports broadcast, according to industry practice. ^ Students will be able to prepare for and conduct in interview with an athlete suitable for broadcast usage. ^ Students will be able to properly utilize the equipment necessary for sports reporting. ^ Utilize the equipment necessary for sports reporting or broadcasting.
R-TV 20Television News Production^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Choose news items to be reported in TV broadcast form from various media available. ^ Compose TV news stories to exact times under deadline constraints. ^ Create TV newscasts at a professional level under deadline constraints. ^ Operate all equipment used in a TV newscast, including cameras, special effects generators, audio recording equipment, audio mixing equipment, editing software, videotape and disc recording devices, teleprompters, graphics generators, and other computers. ^ Perform a TV newscast live in either a 5 or 10-minute format.
R-TV 101Work Experience in Broadcast Enertainment^ Apply skills learned in previous courses to a worksite situation ^ Develop and apply an industry-standard work ethic and team skills. ^ Develop new expertise in an area of the Broadcasting or Entertainment industries. ^ Examine and analyze the role of a professional in the Broadcasting or Entertainment industries. ^ Improve work performance by adapting and changing as needed according to evaluation by worksite supervisor.
R-TV 100Work Experience in Film and TV^ All RTV program students will have an increased awareness of professionals in the entertainment industry. ^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Apply skills learned in previous courses to a worksite situation. ^ Develop and apply an industry-standard work ethic and team skills. ^ Develop new expertise in an area of the film and/or TV industry. ^ Examine and analyze the role of a professional in film and television. ^ Improve work performance by adapting and changing as needed according to evaluation by worksite supervisor.
R-TV 25World Cinema^ Contrast the differences in viewpoint between international and American film. ^ Evaluate the impact of international cinema movements on American film, in both cultural and economic terms. ^ Identify key figures in cinema and their contributions. ^ Identify major film movements, key films which comprise that movement, and the major authors of those movements. ^ Summarize the artistic methods used in international films.
R-TV 18Writing for Television/Film^ All RTV program students will have an increased awareness of skills required for full-time work in the entertainment industry. ^ All upper level RTV program students will know how to assess their own skills for potential career paths. ^ Analyze scripts for proper story construction, character development, and overall structure. ^ Apply the principles of characterization plot, structure, dialogue, and story development ^ Classify various script formats for television writing, including film and videotape. ^ Define the role and tasks of the screenwriter. ^ Define the role of agents and Writers Guild of America in the marketing of scripts. ^ Write and perform "pitches" to professional audiences. ^ Write television scripts (film style) by a process that will include a synopsis, step outline, treatment, rough draft, and final draft to current professional standards.